UNDER ARMOUR
UNDER ARMOUR
Social PR Stunt
Social PR Stunt
As part of a social PR stunt for Under Armour, built around the highly hyped heavyweight matchup between star boxers Jake Paul and Anthony Joshua, we collaborated with ad agency Preacher to produce a fictitious technical product film and social assets introducing a spectacularly impractical solution to a very real problem.
500K+ views
As part of a social PR stunt for Under Armour, built around the highly hyped heavyweight matchup between star boxers Jake Paul and Anthony Joshua, we collaborated with ad agency Preacher to produce a fictitious technical product film and social assets introducing a spectacularly impractical solution to a very real problem.
500K+ views
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Credits
Agency: Preacher Amsterdam
Creatives: Felipe Olveira & Zac Blakemore
Designer: Cris Dijkman
Audio: Stainless Sound
RTES
AI Direction, Edit, Color: Laen Sanches
Motion Design: Julien Maingois
As part of a social PR stunt for Under Armour, built around the highly hyped heavyweight matchup between star boxers Jake Paul and Anthony Joshua, we collaborated with ad agency Preacher to produce a fictitious technical product film and social assets introducing a spectacularly impractical solution to a very real problem.
500K+ views
©2026 RETURN TO EARTH STUDIO All rights reserved.
©2026 RETURN TO EARTH STUDIO All rights reserved.
©2026 RETURN TO EARTH STUDIO All rights reserved.